Senior Campaign Manager

Job Summary

To lead the strategy and performance of global go-to-market campaigns, the full-time Senior Campaign Manager will manage end-to-end campaign architecture, track market trends, and ensure alignment across various teams while working remotely in the US on PST/MST or in a hybrid model from Sydney, Australia.

Key responsibilities

• Own the end-to-end campaign strategy, including audience insight, content strategy, and measurement
• Track market trends and buyer priorities to refine campaign strategies and timing
• Partner with cross-functional teams to ensure a unified and insight-driven market presence

Required qualifications

• 8-10 years of experience in B2B demand generation or integrated campaigns with measurable results
• Strong strategic thinking in campaign architectures and buyer journeys
• Data-driven with experience in optimizing and measuring campaign performance
• Proven ability to lead cross-functional initiatives and influence teams without authority
• Proficiency in marketing technology tools, including CRM and campaign analytics platforms