Senior Channel Marketing Specialist

Job Summary

Collaborating with Regional Partner Managers and Territory Account Managers, the full-time Senior Channel Marketing Specialist will develop and execute regional channel marketing strategies that drive partner engagement, pipeline development, and revenue growth in a remote setting.

Key responsibilities

• Developing structured co-marketing plans with priority partners to support their revenue targets through collaborative demand generation campaigns
• Leading the planning, logistics, and execution of partner and channel marketing activities, including webinars, workshops, and tradeshows
• Analyzing and reporting on key metrics to measure the success and ROI of all partner marketing activities

Required qualifications

• 3+ years of Channel Programs and Partner Marketing experience
• Experience with various channel partner models, including Master Agents, Resellers, and Technology Partners
• Proven track record of aligning and collaborating with Channel Sales
• Ability to understand business objectives and create well-aligned marketing strategies
• Detail-oriented with a focus on demonstrating the impact of work on organizational goals