Senior Channel Specialist

Job Summary

Executing daily paid search and affiliate marketing campaigns, the full-time remote Senior Channel Specialist will manage campaign builds, monitor performance, and ensure data integrity across ISC's retail brands.

Key responsibilities

• Manage day-to-day paid search campaigns on Google Ads and Microsoft Ads, including ad copy trafficking and bid adjustments
• Oversee affiliate channel operations by managing creative assets and partner onboarding logistics while optimizing performance
• Monitor campaign performance, flag anomalies, and coordinate creative production across both channels

Required qualifications

• 2-4 years of hands-on performance marketing experience, specifically in paid search and affiliate management
• Practical experience with Google Ads, including keyword builds and bid adjustments; familiarity with value-based bidding strategies preferred
• Experience managing affiliate partner relationships and familiarity with affiliate platforms like Impact or Commission Junction
• Proficient in Google Ads UI, Microsoft Ads UI, and Google Analytics 4 or similar analytics tools
• Strong understanding of UTM parameters, conversion tracking, and pixel-based attribution