Senior Consumer Marketing Manager

Job Summary

A company is looking for a Sr. Manager, Consumer Marketing.

Key Responsibilities

• Lead and mentor the member marketing team to foster a high-performance culture
• Develop and execute acquisition strategies to drive member growth
• Direct the member lifecycle team to optimize onboarding, retention, and re-engagement campaigns

Required Qualifications

• 8+ years of experience in consumer marketing or demand generation, preferably in healthcare or health-tech
• Minimum of 3 years managing and developing marketing teams
• Expertise in managing multi-channel campaigns across various marketing platforms
• Ability to translate complex business goals into actionable marketing strategies
• Proficiency in monitoring marketing analytics and deriving actionable insights