Senior Content Marketing Manager

Job Summary

A company is looking for a Senior Content Marketing Manager to lead content initiatives and enhance brand engagement.

Key Responsibilities

• Develop and implement a comprehensive content strategy to increase brand awareness and engagement
• Produce high-quality content across various platforms and track its performance to ensure engagement
• Manage the editorial calendar and collaborate with marketing teams to execute customer acquisition campaigns

Required Qualifications

• BA/BS in Journalism, Marketing, or related field, or relevant professional experience
• 4+ years of experience writing copy for complex B2B services/solutions
• Proven ability to create web content and grow a social audience
• Experience with SEO-focused writing and content strategies
• Strong analytical mindset with the ability to make data-driven content decisions