Senior Content Strategist

Job Summary

A company is looking for a Senior Content Lead to oversee content strategy and execution within the SEO department.

Key Responsibilities

• Lead the content strategy process, creating comprehensive plans that align with SEO and client business goals
• Develop detailed content briefs to guide copywriters and SEO Managers, ensuring alignment with client objectives
• Track content performance, identify areas for improvement, and iterate strategies based on data insights

Required Qualifications

• 5+ years of experience in content strategy, content marketing, or SEO, with at least 2 years in a leadership role
• Proven experience leading content strategy for multiple clients, preferably in an agency setting
• Deep understanding of SEO principles and their connection to content strategy and conversion optimization
• Expertise in conducting research and turning findings into actionable content strategies
• Ability to analyze content performance data and present insights persuasively to clients