Senior Conversion Rate Optimization Specialist
Job Summary
Data-driven professionals will find a full-time remote opportunity as a Senior Conversion Rate Optimization Specialist, responsible for owning testing and optimization strategies across digital properties to enhance user experience and drive lead generation.
Key Responsibilities
- Own the Experimentation Roadmap, leading optimization strategies from hypothesis formation to post-test analysis
- Partner with the Paid Media team to optimize landing pages for ad relevance and improve quality scores
- Utilize enterprise testing suites to execute A/B and multivariate testing on web funnels
Required Qualifications
- 4+ years of experience in CRO, web optimization, or growth marketing with a proven track record
- Strong understanding of paid acquisition channels and user intent variations
- Familiarity with on-page SEO principles and landing page optimization
- Expert knowledge of GA4 and Google Tag Manager for setting up custom events
- Experience with enterprise testing suites, preferably Optimizely or VWO
Complete Job Description
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