Senior Copywriter Bilingual

Job Summary

Leading the social-first copy strategy for U.S. skincare and beauty brands, the remote Senior Copywriter Bilingual (FL) will create culture-driven campaigns, manage strategic content calendars, and deliver impactful bilingual copy (English/Spanish) that engages audiences across social platforms.

Key responsibilities

• Develop social-first ideas and concepts that drive engagement
• Conceptualize culture-driven campaigns aligned with brand goals
• Write and adapt bilingual copy across social platforms, ensuring brand voice consistency

Required qualifications

• 5+ years of copywriting experience in creative/digital agencies
• Expertise in social-first copy, particularly for platforms like TikTok and Instagram Reels
• Experience working with beauty/skincare accounts and understanding category trends
• Bilingual proficiency in English and Spanish with excellent grammar and cultural nuance
• Ability to conceptualize campaigns and build strategic content calendars