Senior Copywriter, Performance Marketing

Job Summary

Owning the performance-driven copy that converts ad clicks into customers, the remote Senior Copywriter, Performance Marketing will create long-form copy for customer journeys, script Video Sales Letters, and manage customer-lifecycle email copy while collaborating with cross-functional teams.

Key responsibilities:

• Write long-form copy for advertorials, landing pages, and in-funnel page content
• Script Video Sales Letters for various platforms, focusing on direct-response categories
• Manage customer-lifecycle email copy, including long-form sales emails and nurture flows

Required qualifications:

• 7+ years of long-form direct-response copywriting experience in performance-driven environments
• Portfolio showcasing advertorials, VSLs, and sales pages with performance attribution
• Mastery of long-form persuasion architecture and AI-augmented writing fluency
• Demonstrated email and CRM copywriting experience, including autoresponder sequences
• Strong collaboration skills and comfort working within compliance regulations