Senior Creative Strategist
Job Summary
Owning the creative strategy and performance across a portfolio of high-priority client accounts, the full-time Senior Creative Strategist will lead omnichannel creative initiatives, collaborate with cross-functional teams, and conduct performance analysis to drive impactful marketing strategies.
Key responsibilities
- Lead omnichannel creative strategy, including planning, execution, and performance analysis of creative assets
- Design and oversee creative testing roadmaps aligned with client goals and funnel stages
- Conduct deep-dive creative performance analysis to identify winning themes and inform broader strategies
Required qualifications
- 3-5 years of experience in performance creative strategy or related digital marketing discipline
- Strong portfolio demonstrating performance-focused creative strategy across CPG, DTC, and/or eCommerce brands
- Advanced analytical skills with the ability to translate data into strategic insights
- Hands-on experience with creative analytics tools, preferably Motion
- Strong understanding of Meta and/or TikTok advertising ecosystems
Complete Job Description
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