Senior CRM Manager

Job Summary

To enhance customer retention and engagement, the full-time Senior CRM Manager will execute data-driven CRM initiatives, design personalized campaigns, and analyze performance metrics while collaborating with cross-functional teams in a remote environment.

Key responsibilities

• Own the execution of CRM initiatives to improve customer retention, engagement, and loyalty
• Build, launch, and manage multi-channel CRM campaigns across various communication platforms
• Analyze campaign performance and customer behavior to identify growth opportunities and make data-driven recommendations

Required qualifications

• Previous experience as a CRM Manager or in a similar CRM role
• Strong understanding of CRM, customer lifecycle management, and retention strategies
• Experience planning and executing multi-channel CRM campaigns
• Strong analytical mindset with the ability to turn data into business decisions
• Hands-on experience with CRM platforms and campaign management tools