Senior Customer Marketing Manager

Job Summary

A company is looking for a Sr Customer Marketing Growth Manager to lead customer marketing strategies and initiatives.

Key Responsibilities

• Develop and implement customer marketing strategies in collaboration with various teams
• Define initiatives to enhance customer engagement and product utilization
• Own customer marketing contributions to pipeline and revenue goals through data-driven approaches

Required Qualifications

• 8-10 years of experience in customer and digital marketing, with 5+ years in a software company
• Experience in customer segmentation and journey planning using utilization data
• Strong analytical skills with a proven track record in data-driven decision making
• Hands-on experience with Salesforce, Marketo, and familiarity with CDPs and ABM platforms
• Effective time management skills and ability to work in a fast-paced environment