Senior Customer Marketing Manager

Job Summary

A company is looking for a Senior Manager, Customer Marketing to drive customer onboarding, revenue expansion, and retention efforts.

Key Responsibilities

• Improve customer onboarding and execute retention initiatives
• Develop and implement customer marketing strategies to enhance engagement and revenue
• Collaborate with cross-functional teams to optimize customer experience and campaign performance

Required Qualifications

• Bachelor's degree in marketing, business, or a related field
• 8+ years of experience in customer marketing or a related field
• Strong understanding of customer behavior and segmentation
• Experience with A/B testing and experimentation
• Experience with SMS and/or WhatsApp is a plus