Senior Customer Marketing Manager

Job Summary

A company is looking for a Senior Customer Marketing Manager for North America (Remote, Eastern Time Zone).

Key Responsibilities

• Develop and execute customer marketing programs, including account-based marketing (ABM) and upsell/cross-sell initiatives
• Manage global customer marketing webinars and North America events, ensuring alignment with marketing strategies
• Create and distribute content that supports customer engagement throughout the lifecycle and showcases customer success stories

Required Qualifications

• 5+ years of experience in Marketing, Sales, or Customer Success in a technology-centric environment
• Bachelor's degree in Marketing, Communications, Business Administration, or related fields
• Proven experience with account-based marketing (ABM) strategies and executing marketing programs
• Strong experience with marketing platforms such as HubSpot, ON24, or similar tools
• Ability to create audience-focused content that drives engagement and pipeline growth