Senior Customer Marketing Manager

Job Summary

A company is looking for a Senior Customer Marketing Manager to build and lead the customer marketing function.

Key Responsibilities

• Establish and define the customer marketing strategy, priorities, and operational model
• Design and execute community strategies and manage the Customer Advisory Board for engagement
• Own customer communication channels and develop content strategies to guide customers through their journey

Required Qualifications

• 7+ years of experience in customer marketing or lifecycle marketing
• Proven experience in building or scaling a customer marketing function
• Strong command of lifecycle marketing strategy and multi-channel campaign execution
• Hands-on experience with customer communication platforms and marketing automation tools
• Data-driven mindset with the ability to analyze performance and iterate quickly