Senior Customer Marketing Manager

Job Summary

Experienced marketers will find a remote, full-time opportunity as a Senior Customer Marketing Manager, responsible for developing customer advocacy programs, managing lifecycle communications, and executing events to strengthen customer relationships and drive engagement.

Key responsibilities

• Own and manage the customer communication calendar, including product updates and lifecycle email programs
• Build and oversee a structured customer advocacy program, including references, case studies, and event speakers
• Plan and execute customer-facing events such as webinars and advisory board meetings to foster community engagement

Required qualifications

• 5+ years of experience in customer marketing or lifecycle marketing within B2B SaaS or enterprise software
• Proven experience in building and managing structured customer advocacy or reference programs
• Experience in planning and executing customer-facing events
• Strong content creation skills for case studies and testimonials
• Familiarity with customer success platform data and campaign analytics