Senior Data Analyst

Job Summary

A company is looking for a Senior Data Analyst.

Key Responsibilities

• Lead measurement initiatives and develop KPIs to support customer marketing objectives
• Design and implement analytics systems and frameworks for efficient customer analysis
• Create compelling visualizations and dashboards to communicate insights and support decision-making

Required Qualifications

• 12-15+ years of experience in analytics or data science, with expertise in measurement and attribution
• 3-5 years of experience in the AdTech industry; familiarity with the TV industry is a plus
• Proficiency in SQL, Python, Excel, and experience with data visualization tools like Tableau and Sigma
• Hands-on experience with campaign performance analysis and developing client-ready dashboards
• Strong understanding of data modeling techniques and ability to communicate complex concepts to diverse audiences