Senior Data Analyst

Job Summary

Supporting marketing growth strategies, the full-time Senior Data Analyst will collaborate with various teams to provide data-driven insights and recommendations that enhance customer experiences and optimize marketing strategies, with the option to telecommute from any U.S. location.

Key responsibilities

• Analyze customer behavior and demographic data to inform marketing strategies and optimize personalized content
• Design and execute experimental tests, including A/B testing, to evaluate marketing communications and assess performance outcomes
• Create dynamic dashboards in Tableau to communicate insights and track marketing campaign performance

Required qualifications

• Master's degree in Data Science, Statistics, Computer Science, or a related quantitative field
• Three years of experience in a data analysis role, including statistical analysis and experimental test design
• Proficiency in Python and SQL for data analysis and modeling, including experience with libraries such as Pandas and Scikit-learn
• Experience in conducting return on marketing investment analyses and forecasting customer behavior
• Ability to create and manage SQL queries for large datasets and develop visualizations in Tableau