Senior Data Analyst - Ad Operations

Job Summary

Monitoring and optimizing digital advertising campaigns, the fully remote Senior Data Analyst - Ad Operations will collaborate with cross-functional teams to analyze data, design A/B tests, and implement machine learning solutions to enhance campaign performance.

Key responsibilities

• Monitor and optimize programmatic campaigns using real-time and historical data signals
• Diagnose performance issues across supply, demand, and delivery systems; recommend targeted interventions
• Collaborate cross-functionally with AdOps, Product, and Data Science to operationalize optimization strategies at scale

Required qualifications

• Bachelor's degree
• 4+ years of experience in data analysis, campaign optimization, or programmatic advertising
• Strong proficiency in SQL and Python for large-scale data analysis
• Solid understanding of programmatic advertising ecosystem and KPIs (CPM, CPC, win rate, CPA, ROAS)
• Experience designing and analyzing experiments (A/B testing, causal inference methods)