Senior Demand Generation Manager

Job Summary

A company is looking for a Senior Demand Generation Manager to lead the development and execution of marketing campaigns that drive pipeline growth and revenue.

Key Responsibilities:

• Build intent-driven ABM campaigns and continuously iterate on messaging and creative elements
• Develop structured frameworks for scalable demand generation campaigns and track performance across all touch points
• Collaborate with cross-functional teams to translate business objectives into technical implementation and optimize pipeline health

Qualifications:

• 5+ years in a Growth Marketing, Digital Marketing, or Campaign marketing manager role with direct impact on pipeline generation
• Proficiency with CRM systems and marketing automation, ideally Hubspot
• Proven track record of translating business needs into innovative technical solutions
• Experience in B2B marketing, ideally B2B2C marketing
• Familiarity with AI-powered marketing tools and platforms for competitive analysis and sales enablement