Senior Demand Generation Manager

Job Summary

A company is looking for a Senior Demand Generation Manager to own and scale pipeline generation efforts.

Key Responsibilities

• Own the strategy, planning, and execution of demand generation programs across various channels
• Develop integrated campaigns mapped to each stage of the buyer's journey with clear goals
• Analyze campaign performance to optimize conversion rates and improve ROI

Required Qualifications

• 5+ years of experience in demand generation or growth marketing roles
• Proven track record of driving pipeline and revenue through multi-channel programs
• Hands-on experience with marketing automation platforms (e.g., HubSpot, Marketo, or Pardot)
• Strong Salesforce experience, including reporting and funnel analysis
• Data-driven mindset with the ability to turn insights into action