Senior Demand Generation Manager

Job Summary

A company is looking for a Sr. Manager, Demand Generation, US Based Remote.

Key Responsibilities

• Develop and execute demand generation strategies to drive marketing qualified leads and conversions
• Lead the planning and execution of marketing programs across owned channels while ensuring brand compliance and quality control
• Manage team performance, fostering a culture of experimentation and continuous improvement in campaign effectiveness

Required Qualifications

• 6-8+ years in demand generation/performance marketing with direct pipeline responsibility
• Deep expertise in lifecycle marketing, funnel analytics, and attribution
• Proven success in partnership with Sales to define MQL/SQL and enhance funnel performance
• Strong analytical mindset with a focus on performance marketing and ROI measurement
• Experience in demand generation strategy and execution for B2B and/or D2C channels