Senior Demand Generation Manager
Job Summary
Driving new logo acquisition, the full-time Senior Demand Generation Manager will own the strategy and execution of scalable, data-driven demand programs, leveraging AI-enabled tools to optimize full-funnel campaigns across various channels in a remote setting.
Key responsibilities
- Own marketing-sourced pipeline and new logo revenue targets, ensuring accountability for performance
- Build and scale full-funnel demand programs in collaboration with the paid media team, focusing on execution and overall demand strategy
- Utilize AI-powered tools for campaign development, audience insights, and optimization across all stages of the funnel
Required qualifications
- 5+ years of B2B demand generation experience with direct ownership of pipeline and revenue targets
- Proven ability to create demand programs that generate qualified, convertible pipeline
- Strong analytical skills with experience in funnel analysis and data-driven decision-making
- Hands-on experience with lead scoring, nurture programs, and MQL-to-SQL processes
- Demonstrated use of AI-enabled tools for campaign creation and performance optimization
Complete Job Description
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