Senior Developer Marketing Manager

Job Summary

To support the expanding Lifecycle Marketing team, the full-time Senior Developer Marketing Manager will write and implement in-product messages, translate marketing objectives into actionable campaigns, and analyze performance metrics while working remotely.

Key responsibilities

• Write, implement, and launch in-product messages within GitHub's platform and AI products
• Translate campaign goals into strategic in-product and email campaign concepts based on developer behavior
• Analyze campaign performance and provide data-informed recommendations for optimization

Required qualifications

• 7+ years of experience in B2B integrated marketing or a related field, or a Bachelor's Degree with 5+ years of relevant experience
• 4+ years of experience building full-stack applications, focusing on backend web applications with Ruby on Rails or Node.js
• Proven track record of shipping product features or in-product experiences
• Experience writing engineering requirements or technical specifications for cross-functional teams