Senior Digital Analytics Analyst

Job Summary

A company is looking for a Digital Analytics Analyst (Adobe Analytics).

Key Responsibilities

• Deliver insights and manage site optimization efforts using Adobe Analytics and related tools
• Establish KPIs and metrics for new products and site enhancements in collaboration with stakeholders
• Perform quantitative analysis of digital analytics data and provide strategic recommendations for business initiatives

Required Qualifications

• Minimum 4+ years in digital analytics, with at least 3 years using Adobe Analytics
• Bachelor's degree in business analysis, project management, marketing, communications, or information systems
• Proven ability to administer Adobe Analytics and create report suites
• Experience in developing business reports and performing ad hoc analyses
• Knowledge of HTML and experience with CMS, AAM, AES, or Google Analytics is preferred