Senior Digital Marketing Associate

Job Summary

Seeking a hands-on Senior Digital Marketing Associate, the full-time role will manage the planning, execution, measurement, and optimization of core digital marketing channels, including email and social media, while working in a hybrid schedule of in-office and remote days.

Key responsibilities

• Develop and execute digital marketing plans to enhance sales, brand awareness, and client engagement
• Lead the strategy and execution of marketing automation programs, including email campaigns and audience segmentation
• Manage content delivery processes across the website and coordinate social media promotions for new and existing content

Required qualifications

• 5 or more years of digital marketing experience, preferably in B2B financial services or a regulated industry
• Strong hands-on experience with email marketing and marketing automation tools
• Experience with web and marketing analytics tools, such as Google Analytics
• Proficient in HTML for formatting email and web content
• Bachelor's degree in marketing, communications, PR, or a relevant major preferred