Senior Digital Marketing Manager

Job Summary

A company is looking for a Sr. Digital Marketing Manager - Healthcare IT.

Key Responsibilities

• Manage and optimize paid advertising campaigns across Google Ads and LinkedIn, including account-based marketing efforts
• Develop and execute SEO strategies to enhance organic visibility and search rankings
• Build and execute email marketing campaigns and manage marketing automation workflows tailored to B2B sales

Required Qualifications

• 7-10+ years of hands-on B2B digital marketing experience
• Expert-level proficiency in Google Ads and LinkedIn Campaign Manager
• Deep experience with HubSpot or similar marketing automation platforms
• Proven track record of managing substantial annual paid media budgets with measurable ROI
• Background in Healthcare IT or complex technical B2B environments, with preferred experience in radiology software marketing