Senior Digital Media Planner

Job Summary

Managing digital media initiatives for non-profit clients, the full-time salaried Senior Digital Media Planner will develop and oversee cross-channel paid digital media campaigns, focusing on donor acquisition and revenue generation in a remote work environment.

Key responsibilities

• Develop strategic plans and projections for existing and incoming clients while collaborating with internal and external teams
• Analyze campaign data to improve performance and ensure timely delivery of multichannel plans and reports
• Provide leadership and mentorship to the Media Planning team, while executing tasks to deliver flawless digital campaigns

Required qualifications

• 8+ years of experience in developing and managing digital media campaigns, with at least 2 years in a senior role
• Bachelor's degree or equivalent, preferably in marketing or communications
• Extensive knowledge of programmatic media, search, and paid social advertising
• Experience with e-CRM platforms such as Blackbaud Convio/Luminate Online, Salsa, or Classy preferred
• Demonstrated leadership and people management experience