Senior Director, B2B Digital Strategy

Job Summary

A company is looking for a Senior Director, Digital Strategy, B2B (Remote).

Key Responsibilities

• Lead strategy and execution for a global enterprise B2B account with significant paid media investment
• Develop and maintain client growth roadmaps and integrated global media plans across various channels
• Collaborate with internal teams to optimize media strategies based on data insights and performance metrics

Required Qualifications

• 7+ years of experience in digital marketing, specifically in B2B performance and full-funnel strategy
• Proven track record in leading large-scale global B2B media programs for enterprise organizations
• Strong understanding of account-based marketing and multi-stakeholder buying journeys
• Experience with media forecasting, budget allocation, and measurement frameworks
• Bachelor's degree or equivalent work experience