Senior Director of Customer Analytics

Job Summary

A company is looking for a Senior Director, Customer Analytics & Data Science.

Key Responsibilities

• Define and execute the long-term vision for CRM and retention strategy, integrating data science
• Lead the development of predictive models and customer segmentation for personalized campaigns
• Establish KPIs and metrics to measure the effectiveness of retention initiatives

Required Qualifications

• Proven experience in a senior leadership role managing teams of analysts and data scientists
• Deep understanding of CRM platforms and marketing automation tools
• Expertise in statistical modeling, machine learning, and advanced analytics
• Strong proficiency in SQL, Python, or R
• Bachelor's degree in a quantitative field; Master's degree is a plus