Senior Director of Digital Marketing

Job Summary

Leading the company's digital marketing and web experience strategy, the full-time Senior Director of Digital Marketing will drive integrated digital programs focused on pipeline growth, customer engagement, and conversion optimization in a remote environment.

Key responsibilities

• Manage digital marketing strategy and execution across various channels, including paid search and social media
• Oversee corporate website strategy, enhancing user experience, SEO, and conversion optimization
• Lead performance marketing initiatives and analyze campaign data to improve ROI and effectiveness

Required qualifications

• 15+ years of experience in digital marketing, web strategy, or performance marketing in B2B SaaS or technology sectors
• Proven expertise in leading website strategy and digital campaign execution
• Strong knowledge of SEO, paid media, and web analytics
• Experience with marketing automation and CRM platforms
• Demonstrated success in managing cross-functional initiatives and leading teams