Senior Director of DTC Growth

Job Summary

A company is looking for a Senior Director, DTC Growth Strategy.

Key Responsibilities:

• Own and optimize ecommerce growth strategy for multiple high-growth DTC brands
• Partner with channel teams to align acquisition strategies with on-site experiences and profitability
• Lead analytics and performance measurement to connect marketing outcomes to business goals

Required Qualifications:

• 8+ years of experience in DTC ecommerce, growth, or performance marketing
• Deep understanding of the DTC ecommerce stack, including Shopify and GA4
• Proven track record of driving measurable growth across key performance metrics
• Experience with subscriptions, bundles, and retention-led growth models
• Comfortable with data analysis and performance optimization strategies