Senior Director of Growth Marketing
Job Summary
Data-driven and execution-oriented, the full-time Senior Director of Growth Marketing will lead fan acquisition, digital advertising, and e-commerce initiatives while managing a team and collaborating cross-functionally in a remote environment.
Key responsibilities
- Develop and execute strategies for fan acquisition, retention, and monetization across various revenue streams
- Lead email marketing efforts, including automated flows and targeted campaigns, to enhance customer engagement
- Serve as the marketing lead for grassroots initiatives, driving participation and community connection through targeted campaigns
Required qualifications
- 6-8 years of experience in performance or growth marketing, including 2 years in a management role
- Deep expertise with Meta Ads Manager, Google Ads, Google Analytics 4, and Shopify
- Strong proficiency in email and lifecycle marketing platforms, particularly Klaviyo
- Familiarity with ticketing and CRM ecosystems (e.g., Kore, Ticketmaster, HubSpot)
- Experience with broadcast and out-of-home advertising channels
Complete Job Description
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