Senior Director of Growth Marketing

Job Summary

Experienced marketers will find a full-time remote opportunity as the Senior Director of Growth Marketing, responsible for building and owning the digital growth engine, leading performance marketing efforts, and managing agency partners to achieve efficient and sustainable member growth.

Key Responsibilities

• Own the performance marketing strategy, budget allocation, and targets across all acquisition channels, ensuring acquisition efficiency
• Build and scale a broad digital channel portfolio, identifying and establishing new channels to drive durable patient demand
• Lead a team and agency partners, developing operational rhythms and accountability to compound growth results

Required Qualifications

• 10+ years in growth or performance marketing with experience managing acquisition budgets and teams
• Proven track record of scaling acquisition efficiently and standing up new channels or launching new markets
• Strong analytical skills with experience in attribution, experimentation, and data modeling for full-funnel insights
• Experience managing agencies and making strategic decisions on in-house capabilities
• Demonstrated people leadership with a history of building and managing high-performing growth teams