Senior Director of Marketing

Job Summary

A company is looking for a Senior Director of Marketplace Experience Marketing.

Key Responsibilities

• Define the Marketplace Experience Vision and execute an integrated GTM and lifecycle strategy
• Own all product marketing touchpoints, including onboarding and lifecycle campaigns
• Drive strategic planning and operationalize growth execution to improve funnel health

Required Qualifications

• 15+ years of experience in lifecycle, growth, or product marketing
• Proven success in product adoption, onboarding, and lifecycle engagement
• Strong leadership skills with the ability to inspire multi-disciplinary teams
• Data fluency with the ability to interpret KPIs and drive actionable insights
• Experience with operational planning and GTM strategy across functions