Senior Director of Paid Marketing

Job Summary

A company is looking for a Senior Director of Paid Performance Channels Marketing.

Key Responsibilities

• Lead paid performance media strategy and execution across acquisition and lifecycle marketing channels
• Collaborate with Growth and Lifecycle Marketing teams to test and scale high-performing paid media initiatives
• Manage the Consumer Marketing budget, including direct media spend and agency costs

Required Qualifications

• Bachelor's degree (BA or BS)
• 8-10 years of experience in managing multi-million-dollar performance marketing programs
• Experience in lead generation, customer acquisition, and lifecycle programs using paid media
• Proven ability to build and lead high-performing marketing teams
• Financial services or FinTech experience strongly preferred