Senior Director of Performance Marketing

Job Summary

A company is looking for a Senior Director of Performance Marketing to lead offline and partnership channel strategy.

Key Responsibilities

• Own end-to-end strategy, planning, and execution across various acquisition channels while managing budgets and vendor relationships
• Build and maintain a rigorous measurement and attribution framework across all channels to track performance and inform budget allocation
• Integrate AI tools into workflows to enhance operational efficiency and champion a culture of learning and experimentation

Required Qualifications

• 8+ years of experience in performance marketing or related fields
• Proven track record of delivering measurable results in customer acquisition
• Strong analytical skills with experience in data-driven decision-making
• Experience in managing budgets and collaborating with finance teams
• Prior leadership experience in a high-growth environment is preferred