Senior Director of Product Marketing

Job Summary

Strategic and hands-on, the full-time Senior Director of Product Marketing will drive core positioning and messaging for Guild's portfolio, ensuring clarity and consistency across various teams while managing product marketing operations and enabling sales effectiveness.

Key Responsibilities

• Own the core positioning, messaging, and buyer narrative for Guild's products, translating it into clear go-to-market language
• Lead launch and release readiness, ensuring meaningful product changes are communicated effectively across teams
• Develop and guide enablement materials, defining the buyer journey and addressing adoption challenges throughout the customer lifecycle

Required Qualifications

• 12+ years of B2B marketing leadership experience, with 7+ years in product marketing within a B2B enterprise or marketplace environment
• Proven track record of building or leading product marketing in a fast-scaling B2B SaaS or enterprise services company
• Experience managing or mentoring product marketers
• Strong field enablement instincts with a focus on driving adoption
• Bachelor's degree or equivalent experience