Senior Ecommerce Strategist

Job Summary

To support a major digital transformation, the temporary Senior Ecommerce Strategist will lead product and digital strategy for a Web Optimization project, focusing on website conversion rate optimization while working remotely with occasional travel to headquarters.

Key responsibilities

• Define and own the conversion rate optimization (CRO) strategy, identifying friction points and opportunities across the purchase funnel
• Build and manage an experimentation roadmap prioritizing A/B and multivariate tests based on analytics and user research
• Establish KPIs and dashboards to track conversion performance and communicate impact to stakeholders

Required qualifications

• 10-15 years of experience in digital commerce, product management, or digital strategy
• Proven success in conversion rate optimization experimentation design and funnel analysis
• Experience leading e-commerce or digital product strategy at scale, preferably with global and mobile scope
• Strong fluency in data and analytics, with the ability to translate insights into actionable strategies
• Experience delivering projects in Agile or SAFe environments