Senior Ecommerce Strategy Director

Job Summary

A company is looking for a Sr. Director, Ecommerce Strategy.

Key Responsibilities

• Own and optimize ecommerce growth strategies for multiple high-growth DTC brands
• Diagnose funnel performance and collaborate with channel teams to enhance acquisition and profitability
• Lead analytics and reporting to connect marketing outcomes with business goals

Required Qualifications

• 8+ years of experience in DTC ecommerce, growth, or performance marketing, preferably with CPG or subscription brands
• Hands-on understanding of the DTC ecommerce stack including Shopify, GA4, and various marketing platforms
• Proven track record of driving measurable growth across key performance metrics
• Strong familiarity with subscriptions, bundles, and retention-led growth models
• Experience with designing or interpreting advanced attribution models