Senior Field Marketing Manager

Job Summary

Owning the events program from strategy to execution, the full-time Senior Field Marketing Manager will manage a diverse range of events aimed at engaging buyers and driving pipeline growth in a remote setting.

Key responsibilities

• Oversee the field events calendar, including planning, budgeting, execution, and post-event analysis
• Collaborate with sales and SDRs to ensure targeted attendance from priority accounts at various events
• Track and analyze event performance metrics to continuously improve the program and maximize ROI

Required qualifications

• 6+ years of field marketing or event marketing experience in B2B SaaS
• Proven track record of running events that effectively generate pipeline and measure revenue contribution
• Experience with diverse event formats, including executive roundtables and large-scale conference sponsorships
• Highly organized with the ability to manage multiple events simultaneously
• Creative mindset with a focus on developing innovative event experiences within budget constraints