Senior Field Marketing Manager

Job Summary

To drive demand generation strategies for a major Financial Services vertical, the remote contract Senior Field Marketing Manager will manage the yearly industry demand generation plan, execute high-impact regional events, and collaborate with sales leaders and marketing teams to align on campaign initiatives.

Key responsibilities:

• Build and execute the yearly demand generation plan in collaboration with North America sales leaders
• Design and implement strategic marketing campaigns and evaluate key industry events for participation
• Lead demand generation reporting and optimize marketing budget to create and accelerate pipeline opportunities

Required qualifications:

• 7+ years of experience in B2B Demand Generation or Field Marketing within enterprise software/tech environments
• Prior marketing experience in Financial Services or exposure to ERP/Process Mining competitors is preferred
• Ability to operate in a "scrappy" startup environment while managing execution-heavy tasks
• Familiarity with Salesforce.com, Google Workspace, and project tracking platforms
• Exceptional public speaking and presentation skills for engaging with executive teams