Senior Go-to-Market Lead
Job Summary
To drive market engagement and revenue growth, the full-time Senior Go-to-Market Lead will build and scale account-based strategies, manage strategic account portfolios, and enhance alignment across sales, marketing, and product teams in a remote capacity.
Key responsibilities
- Own and maintain the top 100 strategic account portfolio, including tracking buyer stages and stakeholder mapping
- Design and implement a pre-RFP engagement framework to increase visibility and influence during the customer buying journey
- Co-chair the GTM Steering Committee, aligning cross-functional teams around strategic growth initiatives and resource allocation
Required qualifications
- 8-12 years of experience in B2G, public sector, or complex B2B go-to-market environments
- Proven success in managing long and complex buying cycles, ideally 18-36 months
- Experience in building and leading account-based marketing or growth programs
- Strong expertise with Salesforce and modern ABM technologies
- Exceptional stakeholder management and executive communication skills
Complete Job Description
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