Senior Growth Marketing Analyst

Job Summary

Experienced growth marketers will find a full-time remote opportunity as a Senior Growth Marketing Analyst, responsible for leveraging data to optimize product-led growth engines, defining activation strategies, and enhancing conversion rates through experimentation.

Key responsibilities

• Audit and categorize marketing signals to inform data-driven strategies for lead routing and account prioritization
• Define the "next best action" for users and accounts based on their engagement and segment fit
• Analyze and optimize conversion rates across the entire user journey, designing growth experiments to enhance engagement

Required qualifications

• Minimum of 8-10 years of experience in growth marketing, marketing analytics, or PLG strategy within a high-growth B2B SaaS environment
• Bachelor's degree in Business, Marketing, Data Analytics, Computer Science, or a related field
• Deep understanding of B2B SaaS growth tactics and marketing technology stacks
• Proven ability to independently solve complex problems and evaluate variable factors
• Hands-on proficiency with web analytics, product analytics, SQL, and CRM/automation platforms