Senior Growth Marketing Manager

Job Summary

Data-driven and performance-focused, the full-time remote Senior Growth Marketing Manager will own the strategy and execution of Paid Social campaigns across Meta and TikTok, managing multi-million dollar budgets to drive customer acquisition and revenue growth.

Key responsibilities

• Own the end-to-end strategy and optimization of Paid Social campaigns across various platforms
• Manage 7-figure monthly budgets while focusing on customer acquisition cost (CAC) targets
• Collaborate with creative and analytics teams to develop content strategies and refine attribution models

Required qualifications

• 6+ years of experience in performance marketing, with 3+ years managing high-scale Paid Social accounts
• Expertise in Meta Ads Manager, TikTok Ads Manager, and Snap Ads
• Advanced skills in Excel/Google Sheets and BI tools like Looker or Tableau
• Proven experience with A/B and multivariate testing across various strategies
• Experience managing annual spends exceeding $50M in a regulated industry or telemedicine is preferred