Senior Growth Marketing Manager

Job Summary

Driving the self-serve acquisition funnel, the full-time remote Senior Growth Marketing Manager will optimize conversion experiences, manage marketing systems, and collaborate cross-functionally to enhance traffic and signups.

Key responsibilities

• Own the self-serve acquisition funnel from first visit to signup/trial, leading conversion rate optimization (CRO) efforts and running experiments
• Develop and execute strategies for organic growth, focusing on SEO fundamentals and AI Engine Optimization (AEO)
• Manage reporting for the acquisition funnel, analyzing traffic, conversion rates, and signups to provide insights to leadership

Required qualifications

• 5+ years of experience in growth, digital, or acquisition marketing, preferably in a SaaS or API-first environment
• Proven expertise in conversion rate optimization with experience in A/B testing and optimizing signup flows
• Strong analytical skills with proficiency in GA4 and Looker for data analysis and reporting
• Understanding of SEO and emerging AEO trends, with the ability to adapt strategies accordingly
• Proficiency in WordPress CMS for managing website content and collaborating with developers on updates