Senior Growth Marketing Manager

Job Summary

Owning the strategy and execution of paid Search and Shopping channels, the full-time Senior Growth Marketing Manager will lead efforts in Google and Microsoft Advertising to drive customer acquisition while exploring Generative Engine Optimization (GEO) in a remote setting.

Key responsibilities

• Develop and manage end-to-end strategy and performance for Google Search, Shopping, and Microsoft Advertising to achieve new member growth
• Collaborate with Merchandising and Technology to enhance product feed advertising strategies and customer journey experiences
• Implement and measure the impact of GEO strategies as consumer discovery shifts towards AI-powered platforms

Required qualifications

• 5-8+ years of experience in growth or performance marketing with a focus on paid Search and Shopping for consumer businesses
• Expertise in Google Ads, including campaign optimization and audience strategy
• Strong background in managing acquisition budgets while maintaining efficiency and growth
• Experience in e-commerce or subscription-based businesses with a focus on analytical performance
• Familiarity with Microsoft Advertising and a keen understanding of AI's impact on consumer discovery