Senior Growth Marketing Specialist

Job Summary

A company is looking for a Senior Growth Marketing Specialist II who will manage paid media strategies and execution.

Key Responsibilities

• Develop, execute, and optimize paid media campaigns across various platforms
• Analyze performance metrics to identify growth opportunities and optimize campaigns
• Collaborate with cross-functional teams to align paid media efforts with demand generation goals

Required Qualifications, Training, and Education

• 7+ years of experience in paid media, growth marketing, or demand generation
• Deep knowledge of Google Ads, Bing Ads, and retargeting platforms
• Proven track record of scaling YouTube advertising campaigns
• Familiarity with marketing tools such as Google Analytics and HubSpot
• Strong analytical skills and a creative mindset for ad development