Senior Inbound Marketing Manager
Job Summary
Driving the B2B inbound marketing strategy, the full-time Senior Inbound Marketing Manager will lead a remote team to generate marketing qualified leads (MQLs), enhance pipeline growth, and impact revenue while overseeing inbound marketing, events, and marketing operations.
Key responsibilities
- Own the inbound marketing strategy and performance, focusing on MQL generation and lead capture programs
- Establish and achieve MQL, pipeline, and revenue goals, ensuring lead quality and business impact
- Analyze funnel performance and marketing data to identify optimization opportunities for growth
Required qualifications
- 6+ years of B2B marketing experience, with at least 2 years in a management role
- Deep experience leading inbound marketing or demand generation functions
- Strong proficiency in utilizing Salesforce and CRM data for measuring marketing performance
- Proven ability to balance strategic planning with hands-on execution
- Experience in the home improvement, home services, or B2B SaaS industries preferred
Complete Job Description
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