Senior Integrated Marketing Manager

Job Summary

A company is looking for a Senior Integrated Marketing Manager, Telehealth.

Key Responsibilities

• Own the integrated marketing strategy for the telehealth brand, ensuring alignment with business objectives
• Lead the planning and execution of cross-channel campaigns and ensure cohesive customer experiences
• Define success metrics and analyze campaign performance for continuous improvement

Required Qualifications

• 6-8+ years of experience in integrated marketing, brand marketing, or growth marketing
• Experience in strategy and execution for a consumer-facing telehealth or subscription brand
• Strong understanding of omnichannel marketing and customer journey design
• Data-driven mindset with experience using insights to guide strategy
• Ability to operate with ambiguity and build structure as needed